About Us
High Quality Agri Solutions
Finding A Permanent Solution Is Our Ultimate Goal!
Hotrac Company Limited is an independent Agrotech, commodity trading, and distribution company established in 2016, now operating across key markets in Africa with a strong presence in Kenya and Nigeria, and a strategic Group Headquarters in the United Arab Emirates.
Our core business focuses on sourcing, aggregating, and trading high‑quality agricultural commodities for both local and international markets, supporting food systems and supply chains with efficiency and reliability.
At Hotrac, we are committed to building long‑term, mutually beneficial partnerships with agricultural producers, processors, and stakeholders across the value chain. We position ourselves as a trusted partner in delivering integrated agro‑value solutions that drive growth, sustainability, and shared prosperity.
Some Facts
Numbers Speak For Themselves
4
Products
7
Years of Experience
5
Ongoing Projects
What We Do
Quality Comes First! We Make Sure That Every Minute Detail Is Looked Into While Creating Even The Smallest Product. Our Focus Is 100% On Client Needs And Satisfaction.
We seamlessly integrate local players across Africa such as farmers, aggregators, and logistics providers into global markets through a traceable and transparent supply chain. Our USSD, mobile app, and web‑based platform digitize the entire process from farm to fork, ensuring efficiency, visibility, and reliability.
Our services are built on deep expertise in sourcing and supplying high‑quality agricultural commodities to clients locally and internationally. We maintain a strong network of trusted farmers and sourcing agents across Africa, giving us a competitive advantage in delivering consistent, quality‑driven agro‑commodities to the global marketplace.
Our Strategy
We Are The Creators You Can Trust On For A Perfect Agri Solution To All Your Needs.
We maintain strong direct relationships with growers, exporters, logistics partners, and airlines across Africa and the Middle East, as well as importers in the Middle East and Europe.
Our trading strategy is built on fair, transparent relationships with farmers and key market players. With deep links across Africa’s agricultural supply chain, we are positioned to connect reliable suppliers to global buyers.
As part of our long‑term vision, we are developing a B2B marketplace that will seamlessly link suppliers and buyers worldwide. Supported by our network of local agents and partners, we deliver consistent quality and a wide range of product origins to meet the needs of clients from small specialty buyers to multinational companies.
Our local agents and partners allow us to offer unmatched services, and with a wide range of origins and qualities of our agricultural products, we are able to cover most of our client’s requirements that ranging from small sized roasters to multinationals.
Our Core Values. We reflect dependability.
Our core values drive our culture and the foundation of our practice.
Board Members
These experts bring a wealth of knowledge and experience to the table, providing valuable insights and guidance to help your business reach its full potential.
HOTRAC QUALITY ASSURANCE MANUAL (GENERAL OPERATIONS)
COMMUNITY AFFAIR, SAFETY, HEALTH, ENVIRONMENT AND SECURITY (CASHLESS) POLICY
Strategic Partners
